The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
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as of 5/22/2012 04:25 EDT details
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In Stock
- Seller:easy135
- Sales Rank:22,856
- Languages:English (Unknown), English (Original Language), English (Published)
- Media:Hardcover
- Number Of Items:1
- Edition:5
- Pages:352
- Shipping Weight (lbs):1.3
- Dimensions (in):9.5 x 6.6 x 0.7
- Publication Date:March 12, 2010
- ISBN:0136106811
- EAN:9780136106814
- ASIN:0136106811
Availability:Usually ships in 1-2 business days
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Synopsis
A comprehensive and practical, step-by-step guide to pricing analysis and strategy development.bribrThe Strategy and Tactics of Pricing/i shows readers how to manage markets strategically–rather than simply calculate pricing based on product and profit–in order to improve their competitiveness and the profitability of their offers.brbrThe fifth edition contains a new chapter on price implementation and several updated examples on pricing challenges in today’s markets. br br
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