Social Media and Public Relations: Eight New Practices for the PR Professional
Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
SELL (with Marketing CourseMate with eBook Printed Access Card)
The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
Online Consumer Behavior: Theory and Research in Social Media, Advertising and E-tail
Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research
Meta-Luxury: Brands and the Culture of Excellence
Luxury Brand Management: A World of Privilege
Get Up to Speed with Online Marketing: How to Use Websites, Blogs, Social Networking and Much More
Marketing Fashion: A Global Perspective
Resonate: Present Visual Stories that Transform Audiences
Influence: Science and Practice (5th Edition)
MKTG (with Marketing CourseMate with eBook Printed Access Card)
Designing Brand Identity: An Essential Guide for the Whole Branding Team
Marketing Management (14th Edition)
Marketing
Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)
Diffusion of Innovations, 5th Edition
Marketing: The Core
Framework for Marketing Management (5th Edition)
Resonate: Present Visual Stories that Transform Audiences
MM (with Marketing CourseMate with eBook Printed Access Card)
Influence: Science and Practice (5th Edition)
Influence: Science and Practice (4th Edition)
Market-Based Management (6th Edition)
Marketing Management
Principles of Marketing (13th Edition)
Say It With Charts: The Executive's Guide to Visual Communication
Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)
Services Marketing